This article was adapted with permission from a talk Pentagram partner Natasha Jen gave for the MA Design Research, Writing, and Criticism Department at the School of Visual Arts in New York. Read a ...

With The Design of Business, Roger Martin demonstrates how companies can successfully adopt the methodologies and perspectives that designers use to solve problems and run more efficient, effective ...

Which companies do design thinking the best? Design thinking is a relatively new approach to the likes of product delivery.

The perspectives on AI in popular imagination have ranged from a useful tool to a threat, from optimistic to downright dystopian. While things are considerably less dramatic in real life, we would do ...

Design thinking is a powerful process that requires a growth mindset to develop inventive solutions. An inquisitive mindset and desire to seek new learning are necessary for design thinking. Design ...

In an economy where value is generated by digital efficiency, I believe that every organization should strive for digital flow. For an introduction to digital flow, see Digital Transformation Isn't A ...

The recent release of the Gonski 2.0 report has done an excellent job of re-opening the conversation around how our schools could better fulfil their purpose. Much of the commentary has centred on the ...

Do you know what design thinking is? Your answer to that question will depend largely on where you sit. Design thinking is often centrally associated with the fabled design and consulting firm IDEO, ...

Jazmine was a thoughtful and curious student who worked hard to earn good grades at her San Francisco Bay Area public high school in hopes of attending college. “Being blind meant that it took me ...